WEBCAST:
Join Megan Heuer and John Steinert in this webinar as they discuss how contact-level intent data can help you better recognize, engage and manage groups of people who are initiating a buyer’s journey in your target accounts.
EGUIDE:
Marketing-speak can range from one organization to the next—a “program” to one person could be a “campaign” to you. Download this expert guide to explore the differences between channels, programs and campaigns, and learn how you can create a common taxonomy to avoid terminology confusion.
EBOOK:
Read this presentation recap to see how teams can increase their productivity and yields from a market, an ideal customer profile (ICP) or a set of named ABM accounts with the latest intent data and AI-driven technologies.
EGUIDE:
Social media plays an important role in customer engagement strategies, but many sales and marketing teams struggle with how to use social platforms. This guide features insights from Sales Machine 2016, a two-day sales best practices and technology convention. Learn how you can use social media as an effective customer engagement tool.
EGUIDE:
Software-defined WAN (SD-WAN) is taking over for traditional WAN, but not without taking a few lessons from its predecessor. Because of this, we have seen two significant trends in SD-WAN emerge; SD-WAN and WAN optimization techniques are merging and SD-WAN as a service. Access this e-guide for details.
WHITE PAPER:
Relational databases like Oracle grow 3x to 5x in size every three years, but most are not backed up properly. Learn about one of the newest trends in the industry: to outsource or out-task to your database administration needs.
VIDEO:
Discover how Sybase uses Complex Event Processing to help financial services companies capitalize on critical opportunities as they happen. This real-time Continuous Intelligence delivers actionable insights to enable informed decisions that can increase revenue, solve customer problems and reduce risk.
EGUIDE:
Are colocation data centers about to be replaced by neutral connections? The current shifts in the colocation market are showing that this may very well be the case. Read this brief e-guide to learn about the colocation data center market shake-up that might spell huge benefits and a greater range of options for certain customers.
WHITE PAPER:
This white paper examines a new mobile barcode solution for consumer engagement, which is helping to connect the offline world with the online world.
WEBCAST:
Data warehousing and business intelligence (BI) have evolved. Learn about a cost-effective data warehouse system with advanced analytics that delivers high performance and flexibility to address changing business needs.
