WHITE PAPER:
Today, the need to connect with customers efficiently and effectively is more important than ever. The foundation of these communications is a complete and accurate customer record. This paper describes the validation requirements, opportunities and best practices to increase organizational efficiencies relative to enterprise address validation.
EGUIDE:
Most companies know they need to bring data silos together to improve customer experience, but they're struggling to do it. In response, some technology vendors are creating omnichannel technology to bring together disparate pockets of customer data. Learn how 2 major vendors are targeting customer data silos to create a truly omnichannel picture.
WHITE PAPER:
This resource introduces a data management and analytics approach that gives you the power to harness customer information to improve experiences and meet constantly changing consumer expectations.
EBOOK:
This expert guide examines the ways in which companies are utilizing marketing automation software and customer personalization techniques to better target customers.
WHITE PAPER:
Geocoding determines location by linking longitude and latitude coordinates with street address data. By identifying your best customers’ location and defining how to reach them most effectively you possess the ultimate decision making tool. Utilize the power of location intelligence to know the location of your customers, partners and competitors.
CASE STUDY:
London Life Insurance needed to move quickly after it acquired Prudential Insurance’s entire Canadian business operations. London Life wanted to welcome its new client base and maintain its reputation for providing superb customer service. Read on to learn how a new document composition solution allowed for keeping pace with its expanding business.
EGUIDE:
In this brief expert guide, explore the pros and cons of Salesforce Sales Cloud. Learn why some users praise Sales Cloud's usability and accuracy, while others mourn its mobile CRM capabilities.
EGUIDE:
In this expert e-guide, discover the new features of the Salesforce Wave Analytics platform, as it now offers analytics for B2B marketing and financial services without users having to leave the platform. Plus, Adam Bataran from Bluewold Group LLC offers insight into Wave's ability to overcome data integration challenges.
EBOOK:
This ebook discusses 23+ stories about how you can use BPM, decision management, SOA and application infrastructure including virtualization and cloud to achieve business agility.
WEBCAST:
Social networks have revolutionized the way that today's customers gain information and make buying decisions. This brief video introduces a social enterprise service that enables your organization to effectively harness and exploit social information.
