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Master Data Management One Step at a Time
sponsored by IDC Provided by IBM

A free On-Demand Webcast featuring guest speaker Henry Morris, Group Vice President and General Manager, IDC and Robert Rich, IBM's MDM Product Marketing Manager.

In the webcast Mr. Morris will cover how MDM supports major initiatives such as compliance, ERP consolidation, and service-oriented architecture. Three different scenarios for MDM implementations will be presented; management reporting, data synchronization, and single point of origination. In addition, the criteria for selecting the appropriate scenario, given the IT environment and business objectives, will be presented. Mr. Rich will review several IBM customer case studies where the synchronization and point of origination scenarios outlined by Mr. Morris drove benefits around core business process like customer service and new product introduction.

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